Maximizer Software has announced that it has been named the winner in CRM magazine's 2008 Market Leader Awards for SMB CRM for the second time in three years.
This year, Maximizer Software has again taken the lead position from last year's winner and rival Salesforce.com. Taking the crown from Salesforce.com in 2006 and again this year, Maximizer has clearly established itself as one of two key vendors that stand out in this crowded market.
“As a pioneer in CRM for small businesses, we are pleased that Maximizer has again been recognised as the leader in this demanding and growing market,” said John Caputo, president, Maximizer Software. “As we aggressively command the Mobile CRM leadership position, we look forward to building stronger, more successful mobile sales organisations with market-leading products and services.”
The awards are based on a composite score that includes revenue, revenue growth, market share, customer wins, reputation for customer satisfaction, depth of product functionality and company direction. Maximizer was presented with the award during CRM magazine's annual DestinationCRM industry conference in New York City, Aug. 19-20, 2008.
“CRM magazine is proud to recognise the characteristically strong competitor Maximizer Software as a winner in the CRM industry,” said Joshua Weinberger, managing editor of CRM magazine. “Maximizer's longtime commitment to serving the fastest-growing CRM segment—SMBs—is reflected in the results, particularly in the high marks it received for its focus on affordability and mobility, and for helping to drive best practices and customer satisfaction.”
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