Subscribe to FREE newsletter
Bizcommunity.com - Daily retail news
Country:
Industry:
Retail marketing

Beer aficionados required

The search is on to find a new board member for Hansa's league of extraordinary beer aficionados, wherein one lucky winner will be set to win an annual board member's salary of R600 000, as well as receive the exclusive honorary title of a Hansa Board of Approval member.
During the promotion, Hansa Board of Approval “scouts” will visit selected bars, pubs and restaurants across the country where they will select consumers to be interviewed. To “apply” for the interview, consumers will play a series of interactive games which will then qualify them for entry into a draw to decide the second finalist. This finalist will compete against the SMS entry winner live on Metro FM on 29 August 2008 for the board member salary of R600 000.

Additionally, at selected pubs, restaurants and bars outlets across the country, consumers who purchase a Hansa Pilsener or Hansa Marzen Gold will receive a “salary slip”. The consumer will tear open the “salary slip” to discover whether an instant prize of Hansa merchandise, complimentary Hansa Pilsener or Hansa Marzen Gold, or a “cash bonus” of R1000 has been won.

[14 Jul 2008 08:57]



BizLounge

Bonga's Beats - Romantic men
[Bonga Percy Vilakazi]
Receive free email newsletter
 
Tell a friend about us
 
All rights reserved. © 2009. Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein. Privacy policy, Terms of Use.
 ADSL & Web hosting proudly provided by Afrihost.