Parmalat introduces a new 1 liter tub size to its smooth low fat yoghurt. The new pack size will add to the current 175g tubs. This aims at providing for the demand of consumers for the recently introduced decadent flavours in larger family sized packs.
With the 1 litre tub consumers can indulge, watch the waistline and feast on great taste in a convenient pack. With each mouthful delivering a delectable combination of creaminess and bursts of flavour, yet are kind to the waist and heart , boasting South African Heart Foundation approval.
Parmalat's range is 100% free of artificial colorants, containing live active cultures for healthy living, helping the digestive system to work smoothly. This nourishing, natural dairy product can also be enjoyed by people with lactose intolerance. It also carries the stamp of approval by the South African National Halaal Authority (SANHA).
Variants in the Parmalat Low Fat Smooth Yoghurts are strawberry, banana custard, coconut biscuit and vanilla
“With the ever increasing awareness that food affects our wellbeing, consumers are fast picking natural, healthy products combined with convenience,” says Masanda Peter, Parmalat product manager: yoghurts & custards. ‘The South African yoghurt market is booming, and Parmalat is leading the growth with an annual figure of 16.5%.'
Visit our PRESS OFFICE: Parmalat is a leader in the South African dairy industry and celebrates its tenth anniversary of doing business in South Africa in 2008. The thrust of the company's multinational strategy is to play an integral part in the health and well-being of consumers.- more....
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